Corporate Website Design

Professional SEO Standard Business Website Design

A visually striking, impressive website with easy-to-use, user-friendly features enhances your company’s image and brand in front of customers and partners.

So, what should you consider when designing a business website, and how should you work with the design agency? Let’s explore with VietSunCo!

Essential Standards for Business Website Design

Are you aware of the essential elements to create an effective and appealing business website? They include:

User-Friendly Interface

A user-friendly interface is crucial in business website design as it ensures a good user experience and facilitates potential or current customers of the business. Here are some reasons why a user-friendly interface is essential in business website design:

First Impression Through User Interface

A user-friendly interface helps create a positive first impression with customers. If the website is easy to use, understandable, and logically structured, customers are more likely to stay and explore more about your business.

Increased Interaction and Longer Website Stays

When the interface is user-friendly, customers can easily search for information, navigate through pages, and interact with the content on the website. This facilitates potential customers’ access to product/service information and increases the likelihood of them staying longer on the website.

Enhanced User Experience

A user-friendly interface provides a better user experience. It ensures that customers can easily find what they need, perform desired actions, and interact easily with your business. This builds trust and attachment with customers, increasing the likelihood of return visits and encouraging further interaction and transactions.

Compatibility with Mobile Devices

With the increasing use of mobile phones and tablets, a user-friendly interface ensures that the website displays and functions well on various mobile devices. This ensures that the business does not lose potential customers simply because the website is not compatible with their mobile device.

Optimization for SEO

Optimizing your website for SEO enhances its visibility at the top positions on search engine results pages (SERPs) like Google. This not only helps attract potential customers and save on marketing costs but also greatly develops brand recognition.

How Does VietSunCo Optimize SEO in Business Website Design?

Optimizing Page Loading Speed

A smooth, light, user-friendly interface helps optimize the website’s loading speed. Fast loading times are crucial to retain customers, as users typically dislike waiting long for a website to display. An optimized user interface minimizes loading times and improves user experience.

Onsite Optimization

Like building construction with rough and finishing phases, website design follows a similar approach. Once a functioning website is built, numerous minor errors need to be addressed.

For onsite optimization, we scan the entire site to remove broken links, handle 301 redirects, and ensure all images are as light as possible with complete Alt tags to save you future editing time.

The website structure is scientifically designed and standardized from the start, so you don’t have to adjust anything. Structured Schema data is also installed from the beginning; you may need to consult an SEO agency to add other types of Schemas if required.

Installing SEO Support Software

We provide you with premium SEO support software worth up to $1000, making it easy for you to perform SEO on your website.

Integrating Content Management Tools

Integrating a Content Management System (CMS) is crucial in business website design, as it brings several benefits for managing and updating content on the website. Specifically:

Easy Content Management: CMS provides a user-friendly graphical interface, allowing website administrators to easily change and update content without deep technical knowledge. Users can flexibly and conveniently add, edit, or delete articles, images, videos, and other components on the website.

Time and Effort Saving: CMS reduces the time and effort needed for content management. Instead of directly editing the website’s source code, users can use the CMS admin interface to make quick and easy changes.

Consistency and Structured Content: CMS allows administrators to build structure and layout for content on the website. This ensures consistency and a professional appearance across different pages and articles. Additionally, CMS provides features like category management, tags, and content search systems, making it easy to find and organize content.

Multi-User and Permission Management: CMS allows user access and management based on roles. This lets you grant access only to necessary users and control content access on the website. For example, you can designate an administrator for all content, editors for content modifications, and end-users for content viewing.

Support for Expansion and Customization: CMS typically offers utilities and plugins for extending website functionality. You can customize and expand your website using available features and plugins or develop specific features according to your business needs.

Integrating Data Analysis Features

Any business needs to compile raw data and analyze it to extract quality information. When designing a business website, you also need this feature to measure user behavior and make necessary changes to sales policies, business strategies, promotions, or website changes to make your business more appealing to customers.

With these standards, your website should operate effectively. However, that’s not enough; you need to bring your business’s unique colors and identity to the website to introduce to customers and partners. Let’s explore further in the second part:

Designing a Business Website According to Your Specific Requirements

To create a unique color and highlight for your business, we always listen to your opinions to incorporate the best of your business into the website. Specifically:

Custom Logo Style, Color, and Layout

Custom logo style, colors, and layout are important in business website design as they build and create a unique brand and identity for your business.

Building Brand Identity: Custom logo, colors, and layout help define and build a unique brand identity for your business. When customers see your distinctive logo or colors, they can easily associate them with your brand and remember your business.

Creating Professionalism and Trust: A custom-designed website with a harmonious, professional logo, colors, and layout helps build a trustworthy and professional image in customers’ eyes. This contributes to building trust and customer confidence, enhancing the image and credibility of the business.

Highlighting and Differentiating: Using unique and creative design elements can highlight your website among competitors, attract customer attention, and create a difference compared to competitors.

Improving User Experience: With a logical layout, harmonious colors, and an easy-to-view logo, customers can easily search for information, interact, and learn about your business on the website.

Conveying Values and Messages: By choosing suitable colors and layout, you can clearly communicate your message and evoke emotions in customers.

Adding and Removing Custom Features

Each business operates differently, so the features on the website also vary.

Why Add Features to a Business Website?

Increasing Interaction:

By adding custom features like comment systems, ratings, social sharing, or live chat dialogs, you can increase interaction with customers. This builds a community on the website, fosters participation, and increases the chances of interacting with customers.

Improving User Experience:

By customizing features like menus, sliding images, advanced search tools, and product categories, you can improve the user experience on the website. This helps customers easily find information, discover products and services, and have a better experience on your website.

Optimizing Business Processes:

By adding custom features like online ordering systems, member registration, online payments, or Customer Relationship Management (CRM) systems, you can optimize your business processes. This saves time and effort, increases efficiency, and enhances customer conversion.

Meeting Specific Industry and Business Requirements:

Each industry and business have specific requirements and needs. By customizing features, you can meet the specific requirements of your industry and business. For example, in retail, you can add shopping cart and online payment features, while in travel, you can add booking and itinerary features, etc.

Why Remove Features?

Removing unnecessary features or customizing them for more efficient operation can help reduce page load and optimize website performance. This increases page loading speed, improves user experience, and enhances the website’s visibility on search engines.